Services

Flexible support across strategy, paid media, CRM and email.

Evony Digital offers flexible support across digital strategy, paid media, CRM and email marketing. Standalone consultancy, hands-on channel management, project support or ongoing fractional marketing expertise for brands and agencies.

Service 01

Digital Strategy

If your marketing activity feels busy but disconnected, strategy is usually the missing piece. I help brands make clearer, smarter digital decisions — from channel planning and prioritisation to identifying where budget, effort and attention should go next. The focus is always on practical strategy that supports growth, not a deck that gets ignored a week later.

What this can include

  • Digital marketing strategy
  • Channel planning and prioritisation
  • Paid, CRM and email channel alignment
  • Performance reviews and audits
  • Customer acquisition and retention strategy
  • Campaign planning
  • Budget direction and opportunity mapping
  • Ecommerce growth planning

Service 02

Paid Media Management

Paid media should do more than spend budget and look busy. I help brands build smarter paid media activity that's properly aligned to business goals, customer behaviour and performance targets. From account audits and campaign planning to hands-on optimisation and reporting, I bring a practical, performance-led approach focused on efficiency, insight and measurable return.

What this can include

  • Paid media strategy
  • Campaign setup and management
  • Ongoing optimisation
  • Audience and targeting strategy
  • Budget management
  • Creative testing support
  • Performance reporting and analysis
  • Paid media troubleshooting and account reviews

Service 03

CRM & Customer Lifecycle

Retention matters just as much as acquisition. I help brands build CRM and customer lifecycle activity that strengthens customer relationships, improves repeat purchase and supports long-term growth. That might mean reviewing your current setup, building a smarter lifecycle strategy, improving segmentation or creating more joined-up journeys across email, customer data and wider marketing activity.

What this can include

  • CRM strategy
  • Customer segmentation
  • Lifecycle planning
  • Retention and repeat purchase strategy
  • Customer journey mapping
  • Automation planning
  • Welcome, browse and post-purchase journey development
  • CRM performance reviews and optimisation

Service 04

Email Marketing

Email still has huge commercial value when it's done well. I help brands create email activity that feels more considered, more relevant and more effective — from campaign planning and promotional sends to automated lifecycle journeys and performance analysis. Whether you need a stronger email strategy, extra support with planning or a more joined-up retention approach, I can help.

What this can include

  • Email marketing strategy
  • Campaign planning and content direction
  • Promotional calendar support
  • Automated lifecycle flows
  • Retention-focused email planning
  • Segmentation and targeting support
  • Reporting, testing and optimisation

Service 05

Agency Support

I also work with agencies that need experienced freelance digital marketing support across strategy and delivery. That might be extra capacity on busy accounts, specialist support across paid media, CRM or email, or a senior pair of hands to strengthen client work behind the scenes. I'm used to working collaboratively, integrating quickly and delivering work that feels like a seamless extension of your team.

What this can include

  • Freelance support across client accounts
  • Paid media, CRM and email expertise
  • Digital strategy input
  • Temporary cover or overflow resource
  • Senior support on specific projects
  • Flexible bolt-on delivery support

Let's talk

Need support across strategy, delivery or both?

I work with brands looking for a freelance digital consultant, as well as agencies needing flexible senior support across digital marketing.

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